STUDIO 2009
The Cola Wars in Commercials

About this Episode
Hi, this is Kevin Conroy and you're listening
to the Geekcast Radio Network. A gentleman is
on his way to fix summer. Just look for a black
car. No, this black car will be rather difficult
to miss. And by the way, the gentleman is usually
in quite a rush. There is nothing wrong with
your podcast player. Do not attempt to adjust
the volume. Hello and welcome back into our studio.
You are now inside Studio 2009. I am TFSU and
Mike and joining me as always, Steve Megatron.
Hello. Yo. Yo. And I think this is his, no, this,
yeah, this is his, it's the triple shot with
Mr. Neil, TV's Mr. Neil, the raving hipster.
Wouldn't you like to be a pepper too? Now don't
start that again I Didn't say anything uh -huh.
I'll give you a pepper to Frickin hate play.
Well, he's got the touch. That's right. I Dare
you to say that one more time you stupid head
anyway tonight we are kicking off episode 26
of studio 2009 by going back to the 80s and the
90s because I did not realize of course I was
a little too young in the 80s to really realize
that the the soda wars the pop wars the cola
wars Between Pepsi and coke have been going on
a hell of a lot longer than the 80s and 90s actually
but that's when we remember the ad campaigns
of you know Coke is better Pepsi's better blah
blah blah blah blah Mmm. Rock and roll is okay,
but I prefer rap. Awesome. Wait a second. Shady
Acres was supposed to get the Coke and the Frat
House was supposed to get the Pepsi. Coke, Pepsi,
what's the difference? I -24. Pepsi, it's got
what it takes. This is radical. Anyway, so let's
go around the room. Steve, you can start. What
do you remember about the Cola Wars? Well, as
you were so kindly to provide the funny commercials.
Just because like it's, you know, a nostalgia.
I haven't seen it in a long time, but it brings
back memories of seeing it on cable. Because
you really don't see stuff like this anymore,
mostly because nobody watches TV. Well, they
watch TV, but they just prefer ad -free television,
at least smart people do. Yeah, or they just
do other methods. I remember them being kind
of funny and all of the different... Ways that
they were trying to outdo each other. It was
almost like the Apple verse Mac commercial. Yeah
So yeah, it's just it's it's entertaining to
watch because you get to see how Smart and witty
the marketing people get to be comparing the
two Mm -hmm What about you Neil? What do you
remember? I'm old enough to remember when Coca
-Cola changed its formula Mm -hmm to taste more
like Pepsi and everyone immediately rejected
it That was that was fun and I also remember
for a while there the slogan was coke is it which
prompted my cousin and I to To change that around
a little bit and say coke is shit. Yeah You know,
I was firmly on the on the Pepsi side of this.
Mm -hmm. And you know Who's the king of pop?
Michael Jackson, which pop did Michael Jackson
pick Pepsi? So well take a pop So it was wrong
Yeah, exactly. Michael Jackson was wrong. You
heard it here first folks. I want to speak ill
of the dead I do and I stop it The funny thing
is is I oh my god You know, I can't resist doing
a mock of somebody that's you know famous in
that I can at least hit one note. That's it.
Wow. Choice of a new generation. What's that?
It's the choice of a new generation. The choice
of a wrong generation is what it's the choice
of. Oh, man. I bet you if he were still here,
he would drink Coca -Cola. Probably he would.
Yes, because at least Casey is smart The funny
thing about Michael is from what I've heard and
from what I've seen and from what I've read He
didn't even like the taste of Pepsi. I Don't
know you're wrong. Yes. Yes rumors unsubstantiated
Mm -hmm. They're famous people. They're allowed
to change their mind depending on who's paying
in the check Like Rod Stewart. Yeah, we change
our we change our opinion based on who signs
the check Oh boy. Alrighty then. What I remember
from this is I didn't get a chance and I'm sure
you guys have seen it because it's always everywhere
but there was one year, it was in more recent
years I think because the Coca -Cola bear campaign
is still going on to this day I think, a couple
years ago. But anyway before I go into that story
I told you that story tell you listen as a kid
what I remember was Well, the one commercial
I do remember is the kid in the middle of nowhere
Looks like he's in a western town and there's
this beat -up soda machine that has both of them
in it He buys three sodas He buys two to stand
he buys two cokes to stand on to hit the Pepsi
button because he's not tall enough to hit the
Pepsi button smart kid Oh my god. That's because
Pepsi will get crushed under the pressure. That's
true. The old folks versus college dorm ad. I
remember that one. I don't think I sent you the
guys that one, but basically... The old folks
home gets the Pepsi and the college dorm gets
the Coke and the old folks are out in the middle
of the street partying and swinging their walkers
around and all this other stuff and you go to
the college dorm and they're like sitting around
the table playing poker and smoking cigars for
Coca -Cola. This wasn't really a part of the
war itself, but the two biggest. commercials
I remember for soda in the 80s were the Batman
Diet Coke commercial. Hello, Gotham Cornerstone.
Yes, we seem to be down to our last Diet Coke.
A gentleman is on his way to fix some up. Just
look for a black car. No, this black car will
be rather difficult to miss. And by the way,
The gentleman is usually in quite a rush. And
anytime Ray Charles started singing Diet Pepsi.
Got it right, you got it right. Whether you're
talking about this, or whether you're talking
about the one and only Diet Cola that does it
for Ray, Diet Pepsi. You know, nothing tastes
as good to me as Diet Pepsi. Alright, now who's
the wise guy? You know when it's right You know
when you feel it baby You hold it, you hear it
Taste it, it's right You got the right one baby
I'll give Pepsi a pass for Ray Charles. He was
quite entertaining. Yes, yes he was. May the
man rest in peace. Oh man, God, both of the stars
of those commercials are dead now. I think Michael
Goff is dead. He died a couple years ago. Yeah,
I watched one of these commercials and they had
Tyrese Yeah, Transformers movies in there and
yeah fast movies and he hasn't really done much
since but I did see the guy that played the trickster
God in Supernatural though on one of them. Oh
cool Pepsi max commercial. Yep Very cool. Very
cool There's one I never actually saw before
that's in the compilation that I'll link to in
the post. It's a Pepsi machine and a Coke machine
look like they're in a dank, dark basement of
some building. And the Pepsi machine is a guy,
the Coke machine is a girl, and they fight like
an old married couple by shooting their cans
at each other. I couldn't tell which that was
an ad for. I'm like, what is this? I know, right?
It just looked to me like they were just shooting
cans at each other the whole time. I was trying
to figure it out and then Then yeah, it was just
really weird. Yeah, and there's another one where
it's got the two The two stock guys trying to
like stack up the the boxes of pep Pepsi and
coke and again I couldn't tell like what what
the commercial is for until the very end when
Snoop Dogg came out Soon as Snoop shows up, you
know, what's up? Yeah Oh man. Uh -huh. Pepsi.
The advertising between these two companies,
whether they're at war with each other or not,
is always, most of the time, always amazing.
Like I mentioned earlier, the Coca -Cola polar
bear Christmas time thing. And I remember one
year where they started doing Coca -Cola polar
bears and Pepsi penguins. And... One of the I
think it's the I think it's just one of the commercials
of that where it has the Cub the bear cub and
then the little penguin Come together and bring
the families like we can both drink this we can
each drink our thing. It's fine It's whatever
like, you know, whatever but I just I've always
loved the coca -cola polar bears cuz Pepsi ain't
got no Santa Wait a minute. No, there was there
was a there's a penguin at the North Pole Oh,
I'm dying. Mm -hmm. Yeah, Hoboken? Yeah. Really?
Hoboken? Yeah. And that's probably going over
Steve's head, but that was a Bugs Bunny... Yes.
It's a Bugs Bunny cartoon, but I always... Oh,
it's Playboy Penguin, isn't it, Neil? I don't
know. That's probably an ad hoc name. Yeah, I
don't know. I remember it because I always used
to think it was Chilly Willie as a kid. Oh, no,
Chilly Willie is. No, no, no. I know it's not.
Yeah, no, no. I know it's not. But I'm just saying
I always think it was. So back then you chose
Pepsi, right, Neil? Mostly. I mean, I wasn't
like hardline, like I'm only picking Pepsi products
and nothing else. You know, I drink seven up
and like Green River and all those other Sub
like sub there were colas, but like sub sodas
that are like other companies Yeah, and sometimes
I would pick the coke products sometimes I Just
mainly coke. I was never really keen on the flavor
of coke. It's like this is just a little too.
I don't know It just it just didn't quite hit
my taste buds the way Pepsi did So what about
you Steve? Well for me I definitely prefer Coke,
the flavor of it, or even the knockoffs that
taste like Coke, because there's knockoffs that
taste like Pepsi and taste like Coke. I know
when I lived close to a Meyers store in Michigan,
they had a blue cola and a red cola. I'm not
joking. They had a different label around it,
and it was whatever Meyers brand is, but it says
it's got a blue label. for the Pepsi flavor and
a red label for the Coke flavor. And I figured
that out very quickly because my wife grabbed
me the wrong one. No, I still drink it. It's
still a cola. I have an appreciation for cola
in general. I'll drink an RC cola. I'll drink
a Kroger brand cola, which is basically Coke.
I'll drink a Coke or Pepsi it just depends like
if I if I go out to eat and they have one or
the other and I want pop regardless And I want
a cola I'm gonna get whatever they have Yeah,
and I'm fine with it and my in -laws they used
to buy diet coke and diet Pepsi and there's like
a definitive taste When you get into the diet
ones of which one is better, although I can't
remember now because I haven't drank it in years
I haven't lived there but I definitely stick
with Coke. That's always been my go -to. My dad
even bought it when we were on visitation when
my parents were divorced and everything. My dad
would get Coke and Sprite. My brothers would
drink Sprite. I was down on the Coke. Sprite's
a whole other realm. It's not carbonated. It's
not caffeinated. Yeah, it's a whole other realm
of obey your thirst and again, that's another
ad campaign For the Coca -Cola company because
they have sprite those obey your thirst ads.
Oh my god Those were so funny sometimes are either
of you guys like partially like Don't really
care when they or were partially offended that
they ruin the taste by making like 50 different
flavors of each one Not really not really because
I don't it was okay. Yeah, I don't even drink
the flavored ones. I drink the cherry Coke or
cherry Pepsi like cherry Pepsi. I really like
but as opposed to regular Pepsi because I when
I worked at Little Caesars, I I bought a two
liter of it every night that I worked and That
was I didn't drink the water, thankfully, because
it was Flint water. So I was better off drinking
pop every night than I was city water, which
thank goodness for that. But so Pepsi saved me
from drinking that. But when I was at the dealership,
Coke saved me. So, yeah, I don't know. I still
I prefer like the solid flavor of it. I will
go to the cherry flavor, but the rest of them,
I'm like, it's kind of a bastardization of the
original. Mean we so they'll they all have like
yes, they're still I Don't want to say original
coke because I know it hasn't been original since
1970 something whatever but you know what I mean
we have regular coke you have diet coke you have
regular Pepsi of diet Pepsi and Then there's
these like you said, you know cherry for either
either one There's vanilla now for both of them
or there was at least I know vanilla coke is
still a thing. I don't think Pepsi vanilla is
still a thing. I don't know because Pepsi is
the incorrect choice, you know And the funny
thing is is that whatever my Dad drank the most
or whatever my mom drank the most is what I would
end up drinking the most as a kid When I was
allowed to have it My dad at one point switched
sides He used to, no seriously, he was a diet
Pepsi drinker for all of my young life and somewhere
in 1986, I think it was after that ball got through
Bill Buckner's legs, my dad switched from diet
Pepsi to diet Coke and he has never looked back
since. My dad drinks two things, orange juice
and diet Coke. So you welcomed him to the dark
side. Exactly. Let's see Yeah for me it was it
was easy it was whatever my parents were drinking
and then once my dad made the diet coke choice
I I never looked back and I've been drinking
diet coke ever since every once in a while I
Will like very like I don't even like the last
time I remembered drinking a diet Pepsi out of
like and like Steve said I'm not talking about
Restaurant I'm not talking about fountain. I'm
not talking about restaurant. I'm not talking.
I'm just talking about the cans the bottles the
whatever The last time I can remember drinking
a diet Pepsi was maybe 2000 1999 Just I don't
know anyway So Neil fights on the side of Pepsi
and Steve and I both fight on the side of coke.
So it's two against one You lose. I don't think
that's how it works I'm really surprised. I know
they've tried like they've had the war ads come
up every now and then because I think that that
Snoop Dogg ad was like for Like a Super Bowl
ad at one point or another or something And that
was like in the last five or six or seven years,
I think. I could be wrong. But what would happen
or should it happen that the Cold War is returned
for the current generation of kids? So imagine
us as kids in the late 70s, all throughout the
80s and the 90s, to the kids of today. Like,
Steve, I'm sure you're going to raise your boys
right on the side of Coke. Neil, you don't have
kids to my knowledge. No. Well, my kids haven't
drank pop for the most part, other than like
they've had like stuff that's non caffeinated.
But yeah, I generally stick with like they've
had Sprite, they've had orange soda. My son's
stolen my Coke on occasion, but. What was that
like? Well, when I had a fountain pop, he's like,
I got out of the vehicle when we were moving
over cross country. He's like, I drink some of
your pop. And I was like, don't you touch my
pop. You can also clearly tell folks if you're
listening to this that two of us prefer the right
way it's supposed to be termed and the other
one doesn't. Neil and I are on the side of soda
while Steve calls it music. Yeah, bite me. I
came from Michigan. We call it pop. I call it
pop, dude. They call it soda here, but I don't
care for that terminology. Mary's even switched
to calling it soda. I'm like, you're wrong. I
think that might be one of the only rare times
I actually agree with your wife. There's strange
people who call like every sort of pop coke.
That's what I don't understand. That's an inaccuracy.
It's not a nothing. Not everything is a cola.
That's like calling every game console on a Nintendo.
It's like what? No, wrong. Yeah, every search
engine googled it. Yeah, exactly. I googled it.
Really? Really? You really googled it? Was Clippy
sitting next to you when you did it? Clippy is
on Google. He googled it. You know, that would
be an interesting collaboration. What? Bring
back Clippy and have it attached to Google. Anyway,
that's a discussion for another day. I think
they brought back Clippy. He's just evil. And
then they made fun of it in Star Trek Lower Decks.
Yeah. They make fun of everything in Star Trek
Lower Decks. Yeah, but it deserved it. What would
happen I? Assume we'd all just switch to whatever
but what would happen if one of these companies
actually went out of business never happened
No, and even if even if it did happen like someone
somebody would pick up the rights and the craft
the Trademarks and the and the recipes and they
just make it all over again like hostess Like
everyone thought Twinkies were gonna go away
and then they came right back. Yeah, like two
other companies bought it and split up the company
and they're selling the same exact products.
Little Debbie is one of them. Oh my God. That's
hilarious. Yeah. Oh, Lord. Little Debbie got
her Twinkie after all. That has so much. Don't
you ever say that again on a fucking podcast?
Jesus Christ. All right Yeah, it was until I
realized I'm like it hit the joke hit me a little
late I'm like I was I was wondering how long
it was gonna take to hit you. Oh crap That's
not right God can you imagine if Comcast had
coke and AT &T had Pepsi or Warner Brothers or
whatever? Oh Wow, that would be interesting if
a media, an actual media company owned soda companies.
Oh lord. You should watch Company Man. I'm pretty
sure the cola companies have owned media companies
from time to time. I do watch him all the time.
I've actually wanted to get him on here for an
interview at some point or another. He just had
one about Dr. Pepper. It's amazing how all of
the, there's like a whole bunch of like third,
Stringer sodas that were all had nothing to do
with each other and they all just kind of fell
under the dr. Pepper umbrella like seven up and
crush and RC and diet right now. They're all
under the same company See, I always thought
it like I always thought RC was the king and
then everything else fell under it. No It's dr.
Pepper. Yeah RC is not what you'd like to get
Dr. Pepper to Knock it off. I've got better things
to do tonight than die. Uh -huh. See, Rekgar
was quoting the commercial, Mike. You probably
don't remember. It's a very old ad campaign.
Wouldn't you like to be a pepper, too? I'm a
pepper. Wouldn't you like to be a pepper, too?
Oh, that's right. See, you thought I was referencing
Transformers. Well, yeah, cause hello, that's
what we've been arguing about for the past few
weeks. You're so vain, you probably thought my
song was about you. No, not about me. Funny guy.
The funny thing about diet, Dr. Pepper, is that...
The best ad campaign that diet dr. Pepper ever
had was and I could not but like I remember when
I first saw this commercial I literally I'm like
wait what no way the runner -up of the first
season of American Idol no way Justin Guarini
is little sweet. Oh, I really want a cupcake,
but not the calories Nice folding you deserve
a raise. Thank you You do deserve a raise in
the form of a sweet diet, Dr. Pepper. Ooh, sip
it. Mmm, that is sweet. These are my delicates.
Tumble dry, extra heat. I'll take these. He just
folds. Isn't she great? How do you guys know?
Yes, we're going back and it's been psycho. Diet
Dr. Pepper. It's the sweet one. I may not like
- Go ahead. I like Dr. Pepper better when they
did the chocolate rain guy. That guy was hilarious
like hilariously good, but his voice was so good
for that like just the deep voice. Yeah, that
was crazy I mean, what do you what does the audience
remember about all this stuff? Do you guys out
there who may or may not be listening to this
if you're not listening to this? Why aren't you?
What do you remember and what was your favorite
commercial? Let's go around the room. What was
your Favorite Pepsi wins the war commercial Steve.
Where Pepsi wins? Yes. Probably the one with
the guy from Supernatural where you got the Pepsi
Max and the Coke Zero. Okay. What about Coke
if Coke won? I would still go with the polar
bears. Just because that's the most memorable
thing like out of all their commercials is probably
the polar bears. Very true. Neil same thing Pepsi
then Coke. I don't really have to think about
that. I don't remember a lot of the commercials
specifically I I remember there was a there was
a comedy stand -up routine about the Mike Tyson
Diet Pepsi commercial, but I have never been
able to find this commercial it's like an it's
like a press conference and Somebody asked like
what what diet soda does does the champ drink
and he leans forward he goes diet Pepsi and The
stand -up is like now y 'all know that Mike Tyson
don't sound like that. And I've never been able
to find this commercial. And I vaguely remember
it. And it's funny because yeah, Mike Tyson does
not say, he sounds like, he sounds like a little
child when he speaks. He sounds like this. Yeah.
And Coke, um, God, it's been a long time since
I've seen a commercial. I mean, oops, I, uh,
yeah, I don't really watch commercial TV anymore.
Um, You know, I don't really remember Let's just
make it all unanimous and say the polar bears
because let's let's face it so Polar Bears How
are they creepy it was like early CGI all old
CGI is kind of uncanny to me. I'm like It's like
there's the money -for -nothing commercial and
then you could just fast forward to I don't know
Toy Story. That's my history of CGI. Wow. Okay
then. Well, as for me, I will definitely say
the Polar Bears for Coke for Pepsi. I'm going
to go with the kid who uses the two Coke cans
to stand on. That was for using a kid's imagination,
especially back then when Kids were all taught
to imagine things and that imagining things was
okay. It wasn't a problem unlike some anyway
Yeah, but that for me If I was gonna do a tie
between them it has to be and I'll have to link
this in the show notes not I don't I'm sure you
guys remember this but I'll send it to you anyway
For a tie, it would most likely be the Coca -Cola
Polar Bears and the Pepsi Penguins sharing it
together during the holiday season. Because that
was always just so cool and so interesting. Like,
there's Polar Bears and we all know the Polar
Bears and oh wait, but the other company has
to get in on the thing. One last thing I want
to mention, we covered it back in the pull bag
in January. It was episode 395 over there. It
was called Pop Kill. It's a four -issue comic
book series by Jimmy Palmiotti and Dave Johnson.
What if the two biggest cola companies were owned
by a pair of Siamese twins that were no longer
conjoined? It's this whole super secret spy thing
and whatever, but it's based around the fact
that they own soda companies. So basically...
Pepsi is the FBI, Coke is the CIA kind of thing.
It was all really, really weird, but it was fun
for the most part. All right, folks, we hope
you enjoyed our cola talk tonight. Anything you'd
like to promote, Neil, before we get the heck
out of here? Ravinghipster .com is where all
my podcasts are. I do movie podcasts. I do a
gaming show that is also on GeekCast. I'm working
on a Saturn episode that is a little tardy, but
it's getting there. I'm a web artist. I do girly
pictures. If you want me to draw a girly picture
for you, we can work on something. I guess that's
it. I'm still waiting on that swimsuit Yeah,
the swimsuit issue is part of an older series
that I'm not sure is continuing at least not
right away You can still do it as a one -shot.
Yeah, I can still do it as a one -shot, but it
was just like I don't know Okay, what do you
got going on Steve? What would you like to promote?
Just working on some voiceover stuff and then
also Future things for podcasts on Geekcast radio
Absolutely, we're always working on future things
whether they actually come true or not is Beyond,
you know our control sometimes you're saying
the future is imperfect. Oh, of course We all
know that I mean, you know Don't know what's
going on with studio. I know we've got the next
episode that is gonna be quite interesting once
we actually get it recorded I Forget how this
started and Steve I still need those pictures
Those screencaps I don't know where that I don't
know where the hell they are anymore Steve's
lovely wife Mary you posted something oh it was
when you were like she's gonna let me get dominoes
oh my god because oh the pizza yes so anyway
and i commented on the post and i'm like but
pizza is healthy she's like no it's not i'm like
it has bread cheese it has meat it can have vegetables
and it has sauce how is that not healthy what
bread is so healthy Well, I mean, whatever. You
know, it was healthier when we were kids. It
was fine when we were kids. Nobody made any whatever
anyway. So, I came up with this whole thing and
this whole skit and whatever and I thought, oh,
this could be an episode of Studio where we talk
about the goodness of pizza and companies. That
and for me, I grew up with my aunt and uncle
owning a pizza place in Massachusetts. for about
10 years. Steve has worked at several, and our
other friend Optimus Solo, still to this day,
works at Pizza Hut. So I figured we could have
a trifecta of a pizza pie discussion kind of
thing. So that's what's coming up then. Episode
30 will be another podcast approach. In between
there... Not sure yet. We've got some plans that
I need to clue. I think I've already clued him
in on but we'll we'll talk about that off -air
but This this holiday season folks everything
comes wrapped in a bow That's all I'll say and
if you've seen the trailer, you know what I'm
talking about Where can the people find you online
Steve? They can find me on the Twitter at SCP
21 I'm at TF2 and Mike you can also follow at
geek cast radio and at its Studio 2009, ITS,
Studio 2009, all one word. You can check us out
on Facebook, Studio 2009 podcast for the show,
Geocast Radio Network for the network, TV's Mr.
Neil is over there. You're just under TV's Mr.
Neil on Facebook, right? You don't have a separate
one for gaming or raving. It's just TV's Mr.
Neil. It's facebook .com slash raving hipster.
Okay, there you go, folks. Yeah, and if you want
if you want to like get a drawing from me looking
up on Twitter under under TV mr. Neil Absolutely
All right, we're gonna get the heck out of here
folks, you'll hear us back in the studio soon
I'd like to invite you all in but uh, I really
don't have anything to offer you guys except
for frozen pizza Let's go for it Hey gamers,
TV's Mr. Neil here. The Gaming Hipster is my
personal podcast in which I take you on a journey
through my history of gaming, both new and old.
Each month is a new topic show in which I bring
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