Altered Geek
Star Wars, RoboCop Returns, and Podcast Industry Metrics

About this Episode
You're tuned in to Steve Megatron on Altered
Geek. For those listening, I'm on vacation this
week. There was no Tuesday episode again, and
that's why. When I come back, I'll be doing two
episodes a week again, so look forward to that.
So, some things that have been kind of on my
mind. One of the episodes, I think last week
we mentioned, Star Wars Lando getting cast is
a number of things. It's going to be interesting
seeing that. We're also getting, like, Carrie
Russell in an undisclosed role. I was wondering
how long it was going to be before they got Milly
D. Williams back in Star Wars, only because they've
had C -3PO, R2 -D2, Chewbacca... Luke, Leia,
Han, and they've killed off all of them except
for the Wookie and the robots. So the only one
they have left to kill off is Lando at this point.
Other than the ship, I think they'll keep the
technology because really anybody can do that
in the suit of Chewbacca. Anybody can do that
as well. But I think that this will be interesting
to see. Billy Dee Williams return is Lando since
he only did the first, you know, did Empire Strikes
Back and then Return of the Jedi and then you
had Donald Glover playing him in solo and I wonder
how his presence will be in this film between
the resistance and between the fact that he used
to do like all these armaments and used to do
all this kind of shady stuff in the original.
It kind of continued through the Empire Strikes
Back as well and he kind of turned and helped
flying what was originally his ship and I'm wondering
if that had to do with how the Millennium Falcon
came up missing. It was a deal with Lando at
some point but I guess we'll just have to wait
and see what capacity he's going to be in the
film. being that he's really the only link to
the past at this point that's left. But it's
hard to see what they'll do. It's really hard
to see. There's a lot of speculation out there,
you know, whether he's going to be doing something
similar to his Cloud City role or doing something
where he's, you know, smuggling. There's really
no... definitive way to tell what's going to
happen so what do you guys think on this like
it's do you think that we needed to have Lando
back do you think that they're just doing it
as like another way to throw an old relic of
Star Wars past in there or do you think that
he could actually lend something really interesting
to the story of the follow -up of The Last Jedi
in episode 9. And do you think Luke will be back?
I'm kind of wagering that he might with Obi -Wan,
the Ewan McGregor version, and possibly Yoda.
So we'll see how this goes in the next film,
but I'm kind of excited to see what happens.
So switching gears again to another film getting
some kind of a sequel. Deadline broke this news
that Robocop Returns is in the works with Neil
Blomkamp of the Elysium District 9, Chappie,
helming the film, which they're all pretty noirish
and could fit really well with this, but his,
you know... You know, his films kind of have
this social commentary aspect, which kind of
plays out in most media at this point. But I
wonder what route they're going to go with this,
of Robocop Returns, considering the original
films were all like Orion Pictures movies and
MGM. Type films and then and then having him
take over this whole thing not that the studios
mean anything But because neither one of those
are around anymore as far as I know But I Don't
know I mean he's I think he's got a number of
things between an untitled Terminator reboot
Masters of the universe Green Lantern core likes
a variety of films possibly on his plate, but
I would be down to see what they do with the
RoboCop returns and any imaging that they may
have for that. I don't know if it's necessarily
needed or warranted considering they tried to
reboot the film a number of years ago and it
flopped. I mean, it was an interesting take on
it, but it still wasn't the best rendition. There's
this other thing that kind of popped up that
I'm kind of Interested to see how this this turns
out as everybody knows Gaming or gaming leagues
have become this this huge thing now I remember
watching them on g4 TV after slightly before
tech TV got bought out by g4 which is I believe
Comcast owned and They used to have this show
where they'd have tournaments and they had like
Unreal Tournament or various, you know Half -life
or something Counter -Strike or some kind of
game like that. I remember Unreal Tournament
though specifically they used to have teams pitted
against each other to play three rounds of Capture
the flag or deathmatch or you know all team based
stuff So anyways overwatch since that's like
the latest and greatest thing on the net now
I mean, I've never played it or cared to but
It's uh An overwatch league has strike or struck
a milestone deal with Disney and ESPN Strangely
enough Activision Blizzard announced that the
overwatch league playoffs will be aired on a
ESPN and Disney XD which It's it's a huge step
for eSports and video, you know competitive video
gameplay, but honestly like I've never watched
or known where to watch any of this stuff before
and Not saying I would watch it but is this something
that people actually care to watch or is this
like something that is As big as they're making
it out to be like I'm not in this loop They said
that EA's Madden NFL 18 did broadcast an esports
tournament on ESPN 2 and Disney XD earlier this
year, but They're going to start doing the playoffs,
which I knew they did tournaments of a lot of
video games, but for this it seems a bit crazy.
So I'm not entirely sure what to think of this.
I know that they're going to have television
distribution for esports events over a single
weekend of like 10 total hours over four networks
and three days between Disney, ABC, ESPN and
Blizzard. um representing the commitment to the
esports tournament so i i'm not quite sure what
to think of this uh because they're saying that
the the sponsorship even on this is and and spending
revenue are gonna hit you know 65 or 655 million
and 224 million respectively by 2020 and and
they're saying that it doesn't sound like uh
Much but the NFL only raked in 1 .3 million in
revenue in 2017 so they're kind of gaining on
like professional sports with with video games
and Yeah, I guess currently the playoffs will
be live -streamed on In addition to ESPN Disney
XD on twitch mlg .com and the ESPN app and Disney
now Is this something that that people watch
a lot of like I mean, I know Like I'm an older
generation. I mean technically I fall within
that, you know, 18 to 34 realm but is that this
like that big of a deal of of watching video
games get played Like I've never been one to
watch like let's plays online on YouTube or twitch
of people playing video games So like I've never
understood the draw for it I've attempted to
do like Some of the video games on YouTube before
and it just doesn't it doesn't resonate with
me the same way It's just playing it for pure
enjoyment. It's and having an audience watching
me like there's there's a difference almost like
I get it if you're doing a tournament and it's
like money on the line kind of thing, but I I
just don't I Mean, I guess it's not that much
different than watching the old g4 TV except
It was I mean, I guess it's kind of a competition
game show thing kind of like what we were raised
on with with some of those video game based or
game show based things on Nickelodeon back in
the day, but I I'm not really Familiar with this
territory. And so if anybody has any ideas or
thoughts on it, feel free to comment on the the
post on the website But yeah, I I'm a little
astounded that this has gotten so large over
the last few years. Well in other conversations,
I found it interesting that YouTube is finally
going to have a feature that will notify creators
when videos are stolen. Instead of having to
find out through the grapevine, I guess they're
releasing a tool for creators that It checks
to see if their videos are being stolen. Now
every time a video is uploaded to YouTube, the
service will scan and check if the content already
exists or is very similar to other videos on
the site. It will only identify complete videos,
not clips. So the tool, which YouTube is calling
the Copyright Match Tool, will roll out to creators
with more than 100 ,000 subscribers starting
next week. So it sucks if you're not one of those
people. So it will roll out to more users over
the next few months. Creators who use the tool
will be notified if copies of their videos surface
on YouTube. If the tool finds matches, creators
can then decide what action to take. They can
either do nothing, contact the person who made
the copy, or ask YouTube to remove the copy.
So they kind of show the process. Yeah, so it
says you have to be the first person to upload
the video to be considered the original creator
by the tool. So there's the possibility that
someone else copies your video that's already
on Vimeo or Facebook and uploads it to YouTube
before you. YouTube already has a similar program
called Content ID, which helps copyright owners
find people using their content without permission.
Content ID is more limited in its availability
and like this new tool, it also allows content
owners to monetize unauthorized uses of their
work. So I think that's a good thing. because
I know like Randall, I believe it's Randall Ng
and he's had this issue numerous times with a
lot of his Transformers videos and it's unfortunate
that it happens as much as it does but I think
that this will kind of curb that being that there'll
be no incentive to steal other people's videos
and try and monetize them if you're just gonna
get screwed in the end for doing it. So I think
that it's a really, really good thing in a sense,
but it also can be bad, like it said, if you
weren't the first one to upload it. So I thought
that that was kind of a nice innovation that's
coming along for YouTube because usually they're...
doing things that have been harming the lower
subscriber people. But I guess that eligible
content creators will see a copyright section
in the left navigation in YouTube Studio, which
is like their new beta thing that they've got,
which doesn't quite have all the features yet.
But I guess the company removed about 8 .3 million
videos for community guideline violations in
last quarter 2017. and their content ID system
hasn't changed since 2013, so this is kind of
their way to remind creators that they should
kind of be on the lookout. It says that creators
can flag a message for the offending channel,
request a removal, or just archive the match
to not take any action. YouTube reminds creators
that just because they find a match doesn't mean
it's automatically copyright infringement. It
could be fair use, fair dealing, or a similar
exception to copyright and thus allowed to be
posted by someone other than you. Unless they're
taking your exact video and posting it, which
would be kind of complete douchery. So yeah,
that's a little craziness there. So I thought
I would jump into a little bit of podcast stuff.
So are you one of those people that kind of search
for a particular kind of podcast or are looking
for essentially a podcast only edition of like
Google? I was introduced to the site Listen Notes,
which is strictly a podcast search engine which
has about 525 ,000 podcasts listed in their directory
with like 32 .6 million episodes. And so for
instance, if I type in like AlterGeek, it will
say, you know, AlterGeek by GeekCast Radio Network
have a link to like the iTunes. the direct website
through Spreaker. You can do the email. You can
search the episodes itself. You can see what
episodes have come out. You can see, you know,
share them. So, yeah, it's... It's kind of interesting
to see this type of thing happen. Although they
could use a lot of work on their iTunes address
because it doesn't play it right. And then their
RSS feed, which redirects to your actual feed.
And the website address is totally wrong too.
It's an interesting service. And it tells you
how many episodes of the podcast are out to the
state, when it first started, what language,
what country. I was turned onto this site a while
back and I think that it's a good resource for
at least finding stuff if you don't want to go
through iTunes or you don't want to search Google
and you want to find something more direct and
find something by keywords or find something
by organization. And it even has a random podcast
like this category so it will find something
along those same lines. Whether it works or not
is a different story. But it's interesting to
see this different service that can help you
find something other than using iTunes. I'm not
a big fan of iTunes at all. I find it to be annoying.
I find it to be kind of a headache to navigate.
I use it out of necessity, but it doesn't necessarily
mean I like it. And this service isn't perfect
either. Like I said, the iTunes address is wrong.
The RSS feed is the viable option that does work.
You can search the episodes. You can play the
episodes directly from there. You can download
it. So it's it's a good way to find the shows
the other problem I kind of have with a lot of
these services like this though is like cast
cast box and listen notes they both have this
ability where they kind of mask your RSS feed
so if you subscribe to it, it's through their
service which I find kind of distasteful and
kind of underhanded because you're you're subscribing
to RSS feed of theirs that redirects elsewhere
and it's not directly your Your feed at least
initially it patches through theirs Plus I don't
like the fact that they have like create a clip
from the episode Which I find to be a little
bit odd that they have that built in but yeah
So there is that service. I mean it does it does
well with that and then we have the fact that
metrics are such a un -standardized system. And
this was a problem I ran into at my old job that
I worked was the metrics were atrocious. They
were difficult to get. You had to break it down
really funny between all the different sources.
So if you were on, let's say Omni and SoundCloud
and Google Play and Stitcher and iTunes and iHeartRadio,
you had to break it down all kinds of funny and
each service doesn't play well with each other.
There's no standardization. There's nothing that
records the data in the same way. So I would
love to see a standardization, but they're saying
that it's unlikely to have a significant impact
on advertisement involvement. But they're saying
that networks are moving to try and change this
because it's still very much the Wild West on
figuring it out. And with the medium growing
the way that it is and tracking the podcast downloads
and listens Is kind of just all over the place
like I mentioned it's it's there's no standardization
a lot of the services are lacking in a lot of
areas And it just makes it difficult it makes
it overly confusing where it shouldn't be Say
what you will about the Nielsen content for radio
and television It's at least a standard that
everybody plays by. And so I think that there
almost needs to be one like this for for podcasting.
But I guess the International Association of
Broadcasters, IAB, released a set of proposed
guidelines for podcast publishers in 2016 and
a second set in December in a push to better
regulate metrics across the industry and. a particular
podcast network like Wondry has taken upon themselves
to become one of the first commercial podcasting
companies to adopt this standard, hoping that
other networks and publishers will follow suit.
And a lot of them started to opt in, or at least
partially. And I feel like that the rest of the
internet needs to have this standard. Granted,
I mean, we're on Spreaker. It's a lot better.
resource to read our metrics, and it's easier
to get the information, get exact numbers, get
more of a breakdown of the podcast compared to
Blocktalk Radio. But even then, it was better
than having them on my own server and having
to try and figure out what people were actually
listening to, how long they were listening. Because
the way that it was recorded on our backend was
it would say that... you know there was a hit
or a download of it but that doesn't necessarily
mean anything so listens and downloads are two
totally different uh methods of recording the
information so i i'm all for a way of of trying
to have a guideline set up or some type of you
know filtering out duplicates and other source
number inflations and I think that that's one
of the things I enjoy most about Spreaker is
that I actually have a unified dashboard where
you can get the entire network's worth of metrics,
like all their statistics. I can get them separately.
What I love is that there's a main dashboard,
unlike Blogtalk, where I had to have a different
email account for every show to log in. And this
particular dashboard I can manage all of the
shows I can create new shows on a fly in this
I can assign Hosts to manage their own show Tell
us how many episodes when there's last updated,
you know, whether it's nine ten hours ago or
You know two months ago Going to you know all
the way down to like years ago and and how many
episodes What I love about the statistics, though,
is it tells you total plays, total downloads,
total likes, total followers, total time spent
listening, either through Spreaker, listening
apps, mobile apps, iHeartRadio, embedded players,
doesn't take into account downloads. And then
they have the likes, the geolocation, plays and
downloads, demographics, sources, devices and
followers. And it's kind of nice to see how many
people are actually getting the shows from iTunes
or Apple Core Media for like iPhone, iPad, you
know, browsers like Firefox or iHeartRadio. And
so it kind of helps build up the numbers showing
how many downloads you get between all of them.
And it's nice to have that breakdown, like it'll
even tell how many people downloaded from Blocktuck
Radio, it'll tell how many people downloaded
from... uh... you know the speaker website or
or android or uh... geekcastradio .com uh...
how much of an impact the website's having there
uh... thisweekengeek .net alteredgeek .com like
so i i can tell whether it's a total waste of
time to put the shows on those sites and uh...
and then it'll give me like the total per show
downloads and uh... it's It's a very nice tool
to have these standards finally Although it kind
of sucks because we had a certain type of standard
and counting on Blog talk that we no longer have
from years ago of the data retention so But it's
again. It's it's nice to have the information
that you need So we're coming up on five years
of the podcast and I mean we'll have a couple
episodes before we hit our five -year anniversary
but what are some moments that you guys want
to hear about what are some moments that stick
in your mind from either geek news or from this
podcast of things that have been covered things
that maybe haven't been covered some things that
you would like to hear or see or Things I've
suggested in the past that I've never gotten
to I'm kind of fishing for information here and
kind of hoping that There's something that will
draw you guys And in your attention and and again,
I really really want to have a Conversation so
I'm pretty open and a lot of things despite the
fact that Some of my views and some of my opinions
of shows have changed over the years. I still
have a pretty solid thought process on a lot
of it that I still think that I can offer some
of that information. Let me know by going to
feedback at alterngeek .com or comment on this
episode post on Facebook, Twitter or geekcastradio
.com. So, continuing the bit on podcasting, do
you guys, when you browse podcasts, do you just
strictly listen to them, do you pay attention
to the description, or do you like shows where
they have transcriptions for the podcasts, or
do you find them better if they have transcriptions?
because one of the things I noticed from a podcast
site is they said that more often than not, people
prefer to have transcriptions. I know that it's
good for search engine stuff and I know that
it's good for show notes purposes and marketing
and promotions, but is it something that you...
something that interests you to have on a show
that you're listening to. I don't personally
pay attention to any of that. I pay attention
to what the topics are and then kind of go from
there and listen to it. But I would be interested
to hear what you guys had to say anyway on the
subject matter. And then where do you guys consume
your podcasts? for instance there's another article
that says the best podcast directories and where
to list your podcast and so like they have like
apple itunes or podcasts connect spotify which
our shows are now on stitcher google play music
which is google podcast now same basic thing
Tune in radio which our shows are on And then
we have it on Spreaker and we have them on The
website so I mean we're pretty much all over
But yeah, so where do you guys get your shows
typically from because I I'm not I Am I'm not
For any of them in particular like I use them
as I need them any of them really But I know
that's like in the past we use zoom Like the
zoom network when Microsoft had their their thing
out, which is apparently no longer relevant So
yeah, let me know what you guys think on that
anyway, so Yeah, I think that about closes this
episode out. So if there's anything you guys
want to talk about, anything you want to converse
about or geek out about, you can email feedback
at altergeek .com or myself at Twitter at SCP
-21 or at altergeek and I'll get back to you
on that. So until next time, get altered, get
geeky with the Altergeeks.
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